The 76-year-old American Bronzing Company, who creates baby keepsakes by bronzing the first little baby shoes for sentimental parents throughout the USA, recently rolled out a new website designed to be considerably more customer-friendly than its predecessor. Robert Kaynes, Jr., business owner and grandson of the founder Violet Shinbach (recognized as the ?mother of baby shoe bronzing,?) enthusiastically explains how this cherished American family tradition now meshes with high-tech.
?We needed a website that would be softer and more ?baby-looking? than the one we had before?and I believe we accomplished this goal with http://www.americanbronzing.com. The colors are toned down, there are pictures of mothers with their babies taking their first steps and the general ?feel? of the site is one that promotes thinking of memories.?
He continues, ?Other changes include a new online ordering system so parents can order with a press of a button instantly online instead of having to fill in cumbersome paperwork like with other bronzing websites. The KISS principle applies. We?ve made it as simple as we could.?
He adds, ?With this website, having baby shoes bronzed has become much more convenient. We know mothers of the 21st century are busier than ever. The ones we?ve heard from seem to like having all the information right at their fingertips?at times that are convenient for them.?
According to Kaynes, American Bronzing is the original and largest baby shoe bronzing company in the world. He mentions, ?Almost all parents save their baby?s first shoes. Having them bronzed transforms them into special keepsakes that help moms and dads remember and cherish the moment of their baby?s first steps forever. When people ask me what my company does, I tell them, ?We preserve memories.??
With all the high-tech ways to record moments in time, Kaynes says there are still millions of parents who love having their baby?s shoes bronzed as keepsakes they put on display. With the new website, he hopes they take advantage of and enjoy the easier ordering process.
He adds, ?When the proud parents get them back, they put their newly-bronzed treasures out on display so every time they look at them, they experience a rush of happy memories of their baby?s first steps. And with prices starting at under $ 50 to bronze a pair of baby shoes, everyone can afford them.?
Mr. Kaynes concludes, ?Whenever I tell people that I bronze baby shoes, they always say, ?Oh, I didn?t know they still did that. Where can I get that done?? And I tell them about our website. Now, it?s easier than ever for them to continue the tradition of having their baby?s first shoes bronzed or start a new tradition of their own.?
He says, ?Don?t hide your love by storing your baby?s first shoes in an old dresser, closet or attic. Show your love by having them bronzed and out on display!?
The American Bronzing Company was established in 1934 as the first company, anywhere, dedicated to bronzing baby shoes and other keepsakes. Since that time, they have bronzed over 14,000,000 baby shoes for sentimental parents all around the USA. They use 100% made in America materials in all of their processes and have a satisfaction guarantee on their bronzing services. American Bronzing proudly employs 29 people at their factory in Columbus, Ohio, the ?baby shoe bronzing capitol of the world.?
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